Your aim is to be on the first page of Google, to generate genuine leads from potential customers already searching for your products and services. In order for this to happen, your website needs to provide relevant and original content to the user as quickly as possible.

Your website needs to be secure with an SSL Certificate, be mobile device friendly, have a fast loading time and be accessible to search engine crawlling.

Once your website is setup with these important factors, then work can start on regular SEO work. Regular SEO work includes keyword research, keyword targeting, quality backlink building, Google Analytics setup, social media posting, content creation, followed by a monthly report.